The idea behind Ghar, a concept envisioned to make customers feel like they’re at their home away from home when they visit a BPCL fuel station. This is aimed mostly at truck and lorry drivers who are out on the road for more than 20 to 25 days every month. So when they visit the retail outlet, they’re able to park their vehicles in a safe spot where their goods can stay protected. Not only does this empower a large number of people but is an enterprising idea to help those who need space - unlike the regular truck drivers who mostly patronise highway dhabas.
Ghar also equips lorry and truck drivers with facilities like getting fresh food, secure parking space, essential items on sale at convenience stores, emergency assistance, medical services, route assistance and more. There is ample space to park, as drivers step down for tasty meals priced at reasonable rates. What’s even better is that these Ghar outlets go a step ahead by providing a place for drivers to cook their own meals with ingredients bought at the Kirana store in the Retail Outlet. This comes in handy for people who are tired of eating Dhaba food every day.
Ghar not only protects drivers and their goods from theft, but also ensures they can enjoy the comforts of their own home by providing them with a sleeping area, clean toilet in line with Swachh Bharat Abhiyan, bathing space so they can be fresh before setting off on the rest of their journey. There are a few outlets which have hair-salons and laundry facilities as well.
Making highway journeys more comfortable was the motto behind BPCL - the best petroleum company in India, launching Ghar.
On highways, Ghar and Highway Star fuel stations provide a host of solutions for truck drivers as well as motorists.
Business Solutions: On the business front, GHAR outlets extend the assurance of quality and quantity, cash management and fleet tracking solutions through the SmartFleet program.
Journey Solutions: This includes a network of fuel stations equipped with secured parking facilities, emergency assistance, communication facilities, etc. for truck and lorry drivers across the country.
Personal Solutions: Being on the road can be tiring and so, Ghar provides personal solutions on highways for travellers, which include Doctor on Call, vehicle maintenance, bathing facility, clean toilets, hair salon, laundry services, self-cooking and dhabas, dormitories, quick serve restaurants and others.